Exclusive to Whole Foods Market

We know that our shoppers desire the highest quality natural and organic products, thus our buyers are always on the lookout for new and unique products to introduce in our stores. Of the thousands available each year, we select only those that truly inspire us. Then we carefully evaluate them to ensure they meet our Quality Standards.

Over the years we have built strong, trusted relationships with our suppliers, so when we’re interested in a product that is truly new to the U.S. marketplace, we are often able to bring it to you before any other retailer. In addition, we work with suppliers to develop new and unique products just for us.

We love to share the highest quality natural and organic products with you! So when you’re looking for the latest and greatest and most unique, look for our Exclusive symbol or signs on products you can find only at Whole Foods Market.

Featured Exclusives

Depth Hand Soaps

One of our favorites! Gentle and effective soaps with rich moisturizing lather. Made with therapeutic wild-sourced marine botanicals, Depth Hand Soaps are free of parabens and phthalates.

Depth Hair Care

Check it out — fabulous hair care that meets our strict Premium Body Care standards! That means no parabens, SLS/SLES, phthalates, artificial colors, synthetic fragrances, PEGs and glycols. Formulated with 70% organic content they are delivered in stylish bottles made from 50% post-consumer resin.

TerrAmazon Natural Cacao Nibs with Macadamia Nuts

Share in the nourishing wealth of the Amazon Rainforest! Made with the rarest and purest variety of cacao, and with loads of omega-3, -6 and -9 essential fatty acids. Harvested by small family farms using organic methods to preserve the rainforest.

More Exclusives

Grocery: Theo Chocolate, OOBA Beverages, QB's Ice Cream Treats, Mighty Leaf Tea

Whole Body: Forti-Flax Flaxseed, Shakti Bars, Depth Hand Soaps, Little Angels Multivitamins, Polished Organic Salt Scrubs


Some products may not be available in all stores and are subject to availability.